🎨Brand Colors
Our color palette is built on blue, purple, pink and neon green colors, combined together and placed on the dark background.
Apply colors of Clarnium Ecosystem's palette to style graphic materials: backgrounds, text, buttons and marks, icons, etc.
Use colors according to the type of product you are highlighting in the video/image;
Use colors for the purpose described in the color palette file;
Add any colors of your visual identity for any elements if needed, except Clarnium Ecosystem's ready-made elements.
Clarnium Ecosystem's gradients are graphic elements that can be used in backgrounds to emphasize the content and tomake it look really cool.
Gradients usage tips:
Apply gradients to the dark background (#0B0F1C) to make image look dynamic;
Use gradients according to the type of product you are highlighting in the video/image;
Move, scale, rotate and flip gradients as you wish to make aunique backgrounds for your content;
You can create your own gradients, based on our corporate colors;
Make sure that it'senough contrast between the background gradients and foreground text/images.
The easiest way to set a scene for your content. Just use our ready-made backgrounds as a back layer to place texts and images on it.
We have two types of backgrounds' format: vertical for stories and horizontal for posts. All backgrounds can be moved, enlarged, rotated and flipped.
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